CAREER JOURNEY
How I Survived My First Marketing Interview (And What I’d Do Differently Next Time
When you study something that's not directly related to your current career path, like I did with nutrition, the road to landing a marketing job can feel like a bit of a detour. But as soon as I made the decision to transition into marketing, I knew I had to be fully...
DIGITAL MARKETING
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TOOLS & SKILLS
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MINDESET & MOTIVATION
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POP CULTURE & MARKETING
5 Pop Culture Moments That Became Brilliant Marketing Strategies (And What Brands Gained)
Pop culture isn't just entertainment—it's a social currency. Brands that get it don’t just ride the wave… they surf it with purpose. Here are 5 moments where pop culture wasn’t just a backdrop, but an active part of a marketing strategy—and the results speak for...